United Consortium Debuts 'Bucked' Line at ANME

United Consortium Debuts 'Bucked' Line at ANME

BURBANK, Calif. — United Consortium galloped into the Adult Novelty Manufacturers Expo (ANME) this January with its new “Bucked” brand, which was showcased with by equestrian-themed models.

“The booth was so crowded at one point that security had to come and disperse the crowd because of the fire hazard it was causing,” says David Greer, brand sponsor for United Consortium’s Bucked brand. “It was the equestrian-themed models that put us over the top, but the products are pretty fabulous too.”

Bucked was featured in the main show room with models posing for photo ops and handing out Bucked-branded whips.

The Bucked line is developed by gay men for gay men, with products like “Smokey Wrangler,” a luxurious leather-scented masturbation cream, and “Phantom,” a slick and stringy white lubricant that looks and feels like semen, billed as “realistic cum play.” The collection’s packaging features dark blue, burgundy, grey, teal and burnt sienna on flip-top tubes, while gold faux saddle stitches tie everything together.

“We want men to feel like their sliding into leather-bound straps and harnesses, ready for a smooth ride that only a thoroughbred stallion can give, knowing that at any moment, its raw power can make it as rough as you want it at any moment,” Greer says. “These are products the gay market has been craving. The style, the themes — it’s almost a regal ‘coat of arms’ for gay pleasure. And of course, the super high-quality lubricants are developed specifically with gay men in mind.”

Bucked’s formulations include ingredients such as vitamin E, aloe vera and coconut oil. And the equestrian theme seemed to resonate with men and women alike, the company said.

Greer said, “Horses are sexy! They’re big, muscular and you can ride them. Need I say more?”

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Full Circle Expands 'Savage Me Dream Girl Doll' Line

Full Circle has introduced Alyssa, Carla, and Nadia from its Savage Me Dream Girl Doll collection.

Dame Launches 'Green Dildo Coin' Campaign

Sexual wellness brand Dame has partnered with creative agency Stereo Creative to launch its Green Dildo Coin campaign.

Lovehoney Group, Beacon Wellness Settle Canadian Patent Dispute

Lovehoney Group and Beacon Wellness have settled a patent dispute over the latter's sale of a product called the Air Pulsing Arouser in Canada.

Uncover Creations, Sinnovator Sign Distro Deal With Eagle Leather

Pleasure brands Uncover Creations and Sinnovator have inked a distribution deal with Eagle Leather for Australian distribution.

ProDx Health Introduces 'Alpha Male' Test

ProDx Health has introduced its new Alpha Male Home Collection Kit.

Alex Fine Details Her Journey as Dame CEO, Pleasure Activist

Alex Fine’s venture into the world of sextech began with a master’s degree in clinical psychology from Columbia University. Her original goal was to become a sex therapist, but in 2014, she recognized a much broader opportunity.

Le Wand Introduces 'Dual Stimulation' Vibe Collection

Le Wand has debuted its new Dual Stimulation vibrator line.

Sportsheets Expands 'Peaches 'N CreaMe' BDSM Collection

Sportsheets has introduced 13 new items from its Peaches ‘N CreaMe collection of BDSM products.

Satisfyer Rebrands 'Pro 2 Kiss' Vibe as 'Deep Kiss'

Satisfyer has rebranded its Pro 2 Kiss mini vibe as the Deep Kiss.

Lovense Debuts 'Lush Mini' Wearable Egg Vibrator

Lovense has introduced its new remote-controlled Lush Mini wearable egg vibrator.

Show More